Melrose Avenue Shapes up with Bend Goods


While wire furniture isn’t a new concept, in our opinion, no one does it better than our friends at Bend Goods. Founded by Gaurav Nanda in 2010, the brand’s collection of original furniture and accessories is instantly recognizable in homes, offices, hotels, retail spaces, and trade shows all over the world. With its signature playful designs and colorful finishes, the collection can insert itself into any space of any kind of style (and if you don’t trust us, a quick Google search will back this statement).
Bend Goods has undergone many changes, including a name change, expanding beyond seating, and setting up office headquarters in a home rather than an office (appropriately called the Bend House – see our video from the first Bend House). However, all those milestones seem to pale in comparison to their most exciting undertaking yet, a brand new showroom and studio space! Visitors to Los Angeles’ design district will want venture down Melrose Avenue a little further east to visit the vibrant new storefront. Outfitted with different vignettes on every wall, the showroom feels like 1970s game show set if it wasn’t for the modern Bend furniture adding the proverbial exclamation mark in each corner.
It’s been eight years since Gaurav founded Bend Goods, so we caught up with him to learn more about Bend Goods’ journey, the changes he’s experienced in the retail and design industry, and what the opening of brand’s first ever showroom means to him. Keep reading for his golden nuggets of wisdom…